On Sunday June 7, London Alternative Market aka LAM expanded its exhibitor participation by around 30 percent for its debut at new monthly venue The Steel Yard, located in the arches under Cannon Street Station, at 13-16 Allhallows Lane, London EC4R 3UE.
LAM’s debut at the new venue saw it accommodating 40 exhibitors — more than LAM has ever hosted before — in two of its three arches: the Main Arch and smaller Red Room, the latter subsequently becoming the main dungeon play space for the evening’s Afterparty. LAM workshops were staged on the Mezzanine Level, which was converted into a rope room with “premium soft safety matting and a solid suspension cube” for the 5:30pm Peer Rope session and Afterparty.
As well as increasing its exhibitor list, LAM expanded its workshops for its Steel Yard debut. The event’s regular socials and workshops — the 1pm Newbie Meet and Greet, 2pm Healthy Mental Practices by The Kink Shrink, and 5.30pm Peer Rope LAMdon by Opalfruit — were augmented at 4pm by a guest workshop on Adaptivity in Play presented by exhibitor Diable Designs. The Red Room — described as “a completely separate, massive dedicated zone” — closed at 6pm, to be set up for the Afterparty which was scheduled to start between 7pm and 7.15pm.
The relaunch was well attended, with exhibitors reporting seeing many new faces as well as LAM regulars. We don’t know if all the vendors were delighted by the higher stall costs levied by LAM for the event, or the £45 NCP charges some had to shell out to park near the venue. But the degree to which such increased costs impact a vendor generally depends on what level of sales they achieve on the day, which can potentially be affected by several variables.
Top of page: Alexandra Rose Leather was one of the 40 brands exhibiting when LAM relaunched at new venue The Steel Yard on Sunday June 7 (model: @sloanemayy; photo: @charlotte.douleur). More exhibiting brands are pictured below.

Below, we list the 40 exhibitors at LAM’s Steel Yard debut, including brief summaries of their main product/activity area(s).
A
Ada Zanditon Couture Sculptural harnesses and accessories in PVC and leather
Affordable Leather Gags, floggers, cuffs, collars, pinwheels, clamps and more
Alexandra Rose Leather Made-to-order leather clothing & accessories
C
Chainsaw Prints Weird and bizarre t-shirts: grand guignol etc
Chyrpe Dating advice for female-led relationships
Crystals N Couture Made-to-measure leather lingerie and harnesswear
D
DE Art & Design Witchy jewellery and wearable sculptures
Deviant Creations Handcrafted wooden toys and bespoke furniture
Dirty Sexy Words New and pre-owned books covering sexuality and kink
Diable Designs Devilish impact items, toys and accessories
Domn8z Toys for the BDSM lifestyle community

E
EctoMorph The leading name for elegant stitched latex fashion
F
Freebound Studio Vegan-friendly collars, cuffs, belts, gags, harnesses and more
Fudge Builds Kink toys, furniture and equipment in metal, wood, leather and more
Funny Unicorn Studio Design focusing on wearables, bondage, spanking and candles
J
Jed Phoenix Kinkwear that blends punk and fetish, and celebrates neurodiversity
K
Kinky Moongazer Body-safe candles and bed restraints for wax play
L
Leather Delights Toys, collars, cuffs and gags handcrafted from English leather
Let Zoe Spoil You Queer cosmic horror and monster erotica
Liquid Vibes Fantasy creature toys and bondage play outfits
Lucky Tiger Designs Polewear-inspired designs embraced by LGBTQ+ folk

M
Metal Mania BDSM toys precision-crafted for durability, weight and visual impact
Mintt Toys, bondage, accessories, clothing, spreader bars
Mosher Abroad Alternative jewellery — heavy-looking yet light in weight
My Yarn Fetish Kinky and creatively crocheted bunnies — and more
P
Pain and Passion Handcrafted impact tools and pleasure instruments
Paula’s Shop of Horrors Hand-sculpted monster plants
Princess Diss Paddles Wooden paddles and BDSM gear
Prong Jewellery Handmade alternative jewellery ‘with bite’
Q
Queer Punk Colourful toys from a queer punk carpenter
R
Ravenwerks Discipline and restraint items made by bona fide sadists
Rough+Ready Colourful ropes plus handmade kink toys and furniture

S
Slutcakes Erotic cupcakes and pervy kitchenware
Spank Clothing Fetish and alternative clothing for all genders
Steel Kill Jewellery inspired by metal culture and dark fashion
T
That Ropey Lady Hand-tied Shibari jewellery including custom pieces
The Gay Glass Stall Handmade fused-glass jewellery, decorative items and homeware
The Kinky Emporium Colourful, handcrafted, vegan-friendly BDSM gear
W
White Wolf Chain Jewellery Bespoke jewellery and accessories
Workshop Jackal Well-made leather pieces for play and aesthetic
Below: Entrance to The Steel Yard, the triple-arch venue under Cannon Street Station where LAM expanded to take up monthly residency starting June 7
Tickets are already on sale for the next London Alternative Market at The Steel Yard on July 5. All ticket prices shown below have a 50p handling fee added at purchase.
Early Bird Tickets, costing £8 for the market only, and £15 for the market plus afterparty, must be purchased by midnight on June 13.
Thereafter, Advance Ticket prices increase to £9 and £16, while tickets on the door start at £10 and £17 (card payment only).
To purchase tickets, follow the LAM/buy-tickets link below and scroll down to the ticket selector panel.
Entry conditions: there is no dresscode for LAM but fetish style and personal expression are encouraged (no nudity). To attend the Afterparty, it is a strict venue requirement for admission that each ticketholder shows scannable physical photo ID.
londonalternativemarket.com
instagram.com/lamstallslondon
LAM/buy-tickets